About Adviser Radar
Our mission
The R&D tax adviser market is hard to navigate. It should not be.
Every year, thousands of UK businesses make R&D tax claims, often guided by advisers they had little practical means of assessing objectively before appointing them. A polished website and bold marketing claims can look equally convincing, whether the adviser behind them is highly experienced or poorly suited to the company's needs.
That information gap has real consequences. Poorly prepared claims can leave businesses exposed to HMRC scrutiny. Overstated claims undermine a relief scheme designed to support genuine UK innovation. In many cases, businesses only discover a problem once HMRC starts asking questions.
Adviser Radar exists to help close that gap.
Why it matters
R&D tax relief represents a substantial public investment in UK innovation, with support running to many billions each year. That investment works best when it reaches the right companies, for qualifying work, through properly prepared claims.
Adviser choice matters, but the information needed to choose well has not previously been available in one place, in a form that makes comparison practical.
The consequences of poor adviser choice can be serious: claims pushed too far or weakly evidenced, businesses left exposed to HMRC enquiries and public money not reaching the innovation it was designed to support.
How we help
Adviser Radar brings together structured information about UK R&D tax advisers in one place and presents it clearly and consistently, so you can make a more informed choice before deciding who to appoint.
The platform helps you compare advisers using clear information, identify potential warning signs and build a better-informed shortlist before deciding who to contact.
It does not replace professional judgement or due diligence, but it gives you something marketing material alone never can: a clearer, more reliable starting point.
The Radar Score
To make comparison easier, Adviser Radar uses a scoring process called the Radar Score.
The Radar Score brings selected adviser information together into a single, structured indicator, designed to help you compare adviser profiles more easily.
A higher Radar Score should generally reflect a stronger adviser profile based on the information assessed. It is not a recommendation, endorsement or guarantee of adviser quality, but it gives you a clearer comparison point than marketing claims alone.
Advisers cannot pay to improve their Radar Score.
Our principles
Adviser Radar is built on transparency, consistency and independence.
- Every adviser is assessed using the same approach.
- The platform is designed to support the people making the choice.
Our aim
A better informed market is a better market. When businesses choose advisers more carefully, claims should be stronger, standards should rise and public money should be better protected.
The R&D tax adviser market has long favoured those who know how to market themselves well. Adviser Radar is designed to shift that balance and put clearer, more useful information in the hands of the businesses doing the R&D work.
Our aim is simple: to help R&D tax relief claimants see past the sales pitch and choose better R&D tax advisers with greater confidence.